is a small dental practice located in Texas that struggled to grow their membership plan for several years. Despite offering competitive pricing and a wide range of services, the practice found it difficult to attract and retain members.
In an effort to boost growth, the practice decided to invest in The BoomCloud MarketPlace, which included both internal and external marketing strategies.
Internal marketing strategies focused on improving the patient experience. The practice implemented new technologies such as online sign ups and text blasts to get more patients on their membership plan. They also trained their staff on how to effectively communicate the benefits of their dental membership plan to patients and how to upsell other services.
External marketing strategies focused on reaching a wider audience. The BoomCloud Marketplace helped the practice connect with potential patients who were a good fit for their services in their local area. They also invested in targeted online advertising campaigns that reached potential patients in their local area.
Thanks to these efforts, within a year the practice was able to grow their membership plan to one million dollars in annual recurring revenue. They saw a significant increase in enrollment (Over 2,000 active membership patients) and improved retention of existing members. The practice attributes this success to the combination of internal and external marketing strategies provided by BoomCloud.
This case study shows that by investing in both internal and external marketing strategies, a small dental practice was able to achieve significant growth in their membership plan. By focusing on improving the patient experience and reaching a wider audience, they were able to attract and retain more members, resulting in a more profitable business! Sign up for the BoomCloud Marketplace now and start attracting new patients who are interested in joining your membership plan!